ALESSIO ANESI - CV (EXTENDED VERSION)
Estimated reading time: 3 minutes
On this page, you can find a more exhaustive adaptation of my resume. You can find the shorter, shareable version here.
WRITER & MUSIC JOURNALIST
FUXWITHIT (CA) | 2017 - ONGOING
EDM.COM (US) | 2022 - ONGOING
I started writing about music back in 2015. My first collaboration was with a small EDM-centric website called By The Wavs. Two years later I switched to a boutique outlet called Secret Shore (founded by Adrian, an ex-Nest HQ writer). After a few months, the project closed, so near the end of 2017 I joined FUXWITHIT, blog with which I'm still collaborating. In 2022 I also began my partnership with EDM.com, one of the largest electronic music publications. You can find samples of my writings + info about other projects I was involved in (including an article on DJ Mag Italy) in my portfolio.
Draft music reviews
Write interviews, columns, editorials and eventually report tech news
Occasionally act as co-editor and supervisor
Coordinate with artists' management and labels to arrange premieres and guest mixes
Tools I use: WordPress, Grammarly, Pocket.
CO-FOUNDER & LABEL MANAGER
KUMO COLLECTIVE (IT) | 2017 - ONGOING
Alongside my partners Patrick (founder) and Francesco (graphic designer), I run KUMO Collective, an independent electronic music label founded in 2017. Over the past five years, we evolved KUMO from a simple SoundCloud channel to a full-fledged label with 100+ releases to its credit, including singles, albums and compilations. January 2023 marked the beginning of the label's sixth season. In the last two years, we earned the support of outlets like Electric Hawk, Run The Trap, Cultr, EDM.com, thissongissick, Magnetic Mag, Trap Nation and landed on Spotify's editorial playlists such as New Music Friday, Hyperpop, Fresh Find Dance and Apple Music's New Music Daily, New In Dance, Breaking Pop. In 2022 we signed a 2-year distribution deal with FUGA.
Develop the label's musical and brand identity
Partecipate in the A&R process
Distribute releases to DSPs
Design release schedule and marketing plans
Manage PR with blogs
Oversee the internal organization and communication between team members
Tools I use (or used): Asana, Discord, Whereby, Fleep, Airtable, Meta Business Suite, Spotify For Artists, Repost Network, FUGA distribution platform.
SOCIAL MEDIA MANAGER (Intern)
MATTER STREAMING (US) | 2020 - 2021
Between 2020 and 2021, I joined Matter's team as an intern. While the focus of my work was on establishing the social media presence of the new streaming platform (founded by Josh Pan and Paul Meed), given the small size of the team I ended up working also on content creation for the site's blog, artists' onboarding, and customer service.
Support the growth of Matter's Instagram and Twitter profiles with content creation strategies
Create weekly and monthly content calendars involving, at various levels, Instagram, Twitter, Facebook and Discord
Pitch ideas for the creation of on-platform content
Identify the best artists to onboard on the platform and draw up case studies to submit to their management
Assist users by providing product and service information or acting as intermediary between them and the engineering team
Tools I used: Trello, Google Drive, Medium, Tweetdeck, Facebook Business Manager.
HYPERION (IT) | 2012 - 2020
Back in 2012/2013, I decided to fully embrace the audio culture by participating in the creation and conduction of a podcast on the local university’s radio. Hosted by Michele, Pasquale and myself, HYPERION was a (totally unconventional) long-format show dedicated to electronic music and culture that aired for eight seasons, till 2020. When Covid hit, in order to fight the lockdown sickness, we also launched its Spotify-only offshoot: HYPERIOFF.
Curate the tracklist for every episode, making sure to match the philosophy of the show and the audience
Create news excerpts suitable for airing
Establish relationships and joint ventures with local acts and business
Reach out to artists and labels for demo inquiries
Tools I used: Traktor, Audacity
SOCIAL MEDIA MANAGER (full time)
GRANITO MARKETING (IT) | 2019 - 2020
ARINGA STUDIO (IT) | 2019
Granito Marketing and Aringa Studio are two marketing agencies based in my hometown. The former is focused on "traditional" clients (restaurants, hotels) while the latter is specialized in outdoor sports and stories. As an account manager, I had a portfolio of clients with whom I defined growth objectives and structured social and digital strategies. I was also taking care of the day-to-day operations on their social media pages.
Develop social media strategies on Facebook, Instagram, Linkedin.
Run advertising campaign within Meta's ecosystem
Draft monthly editorial plans and performance reports for each client
Create content in coordination with other professionals (graphic designers, developers, data analysts)
Tools I used: Meta Business Suite, Office Suite, Google Workspace
KUMO Collective is an independent electronic music label founded in 2017 in North Italy and now based in Amsterdam.
Alongside Patrick (founder) and Francesco (graphic designer), over the past six years we evolved KUMO from a simple SoundCloud channel to a full-fledged label with 100+ releases to its credit, including singles, albums and compilations. In January 2024 we hosted our first label event in Amsterdam.
I'm currently collaborating with the following outlets:
There's nothing I love more than creating a musical journey around a specific theme or mood. These are my flagship Spotify playlists.
INTRO TO OUTRO
This is a spot where I share tasty music suggestions, documentaries/movies you need to see, books and articles I really enjoyed and more generally everything that I find interesting.
SERAPH. - MEMENTO (ALBUM REVIEW)
I don't know if you're familiar with museums or if, from time to time, you go to see exhibitions. One of the things I always pay attention to, is how the curators have arranged the spaces that host the display. Every artwork is at its best in a different context, so the light, the colours of the walls, the frames, the presence or absence of objects in the room are all elements that affect the enjoyment of the pieces themselves. Creating the right atmosphere, the right 'vibe' if we want to call it more colloquially, is essential to ensure that the message reaches the viewer with the full force of its power. They may or may not appreciate it, but in any case, they will have experienced it in full.With Memento, Seraph.'s greatest merit is that he nailed it in creating his own 'performance hall'. As he mentioned in his tweets, his goal was to "maintain a distinct soundscape" and that "each track must work in conjunction with the other, all while establishing an overall theme". Goal achieved! Although the songs are indeed very different, throughout the album there is always a strong feeling that they all come from the same mother source. It's evident that they are branches of the same tree. Returning to the allegory of the museum, while listening with eyes closed, I felt as if I were in an octagonal room (colour white, slightly suffused lights) with a painting hanging on each wall (and one, symbolising Memento, on the ceiling as if it were to encompass the whole room). The paintings of course symbolise the songs, and while, from the position I was in, I could admire the uniqueness of each one, I was always immersed in a single atmosphere that united them all together, as if it were a primordial canvas itself. At no time did I feel outside the experience. The emotions embraced me from the first to the last second.However, this is a project I think I won't be able to identify with because I feel it's way too personal. It's HIS story. He poured all himself into it, so I will always be a spectator listening to him "talking". Note that this is not a bad thing. Not at all. This project will always feel like listening to a friend opening up about his memories/emotions.In a way, I'd define Memento as a holistic project, in the sense that its value transcends the sum of the value of the single tracks. I don't know if it was all conscious or not, but the identity Seraph gave to the whole project elevates it far beyond the musical value in itself.To conclude, he did not act just as the artist who created Memento. He also dressed in the shoes of the curator, building the best conditions in which his art could be appreciated and valued more.
In alternative, you can send an email at firstname.lastname@example.org
A selection of articles, interviews and other writing-related works.
Face to Face With camoufly: a chat about ‘Faith’, Secret Identity, Passion For Sampling And More.Guest Mix + Interview – Fellsius
History Of Wave: The Origins Of A Futuristic SoundHow YUKU Is Staying Physical, Promoting Slow-Music Counterculture And Nurturing CuriosityIt’s Time To Get Familiar With The NUKG Movement
Steppers Club Presents New International UKG Project ‘Steppers Globe’
PREMIERE: RATIONAL SOUL Will Light Your Consciousness With ‘Ghost Rare’
camoufly Kicks Off New Season With ‘Kaleidoscope (Me&U)’ Featuring Alexander Lewis
CZELUŚC Releases 16-Track ‘W#7’ Wave Compilation Featuring Juche, Barnacle boi, ÆSTRAL. + More
Meet The Artists Shaping The Wave Music Scene (my debut on EDM.com)My 200th Article On FUXWITHITPlastician And The Founding Of A New Genre (as editor)Music NFTs 101: an Artist-to-Artist guide (as supervisor)Manifesto del Web Raver
(Translation: The Web Raver's Manifesto)
An article I co-wrote for the printed version of Dj Mag Italy n.61, back in 2016.
It was a printed-exclusive piece so unfortunately there isn't a digital version. I only have the scans for the full article.)